Yagazie Emezi is probably not a new name to the Tumblr and Instagram savvy. But for those who aren’t, she’s this really quirky cartoonist, creative consultant and photographer who’s gathered quite a following for all the good zany reasons. On creating this cartoon character named ‘Yaga’ after herself, Yagazie says: “I drew a smiley face. Then I gave it a head and my hair and a little body. The simplicity of the character was helpful because I didn’t have to think much about it!” This simplicity is refreshing and is there someone who doesn’t relate to this character? There are many reasons to love this woman’s work but these cartoons hover on top for me.